Splendour In The Grass

Splendour in the Grass is one of Australia’s biggest and most loved festivals. At Mathematics I was lucky enough to work on the concept and rollout for 2011. We wanted to create a sculptural art-based piece while maintaining Splendour’s outdoor atmosphere, we conceived a candy tree and set off art directing our 3D artist. The artwork is used for all aspects of the festival, even popping up here.
-
WWW.SPLENDOURINTHEGRASS.COM